At a very young age Milena Hrastnik knew that she was destined to become a footwear designer. She loved her new shoes so much that she took them to bed with her! Guests at her parents’ house had to search all over the place to find their shoes before being able to go home; Milenika used to hide the shoes she liked, hoping their owners would leave without them!
Despite of her passion for shoes, she initially went to art school to become a painter, but fortunately she soon changed her mind and returned to her first love. At Belgrade Polytechnic she studied Fashion Design of Leather Products, a programme which includes designing leather goods, accessories and shoes. No need to say that Milena graduated in footwear.
However, after graduation her career in footwear came to a halt for some time. Not knowing how to start her own business, she accepted several jobs that had nothing to do with shoes. At the same time she kept on making sketches of shoes, never giving up her dream of making a living with her one and only passion: shoes!
But like a real fairy tale this story also ended happily: Milena met her prince, Dušan, who not only turned out to be the man of her dreams but also her biggest fan, a wonderful photographer and a businessman! Together they realised Milenika Shoes; a fresh, quirky footwear label with colourful shoes for men and women. With inspiration drawn from nature, geometry and the human body Milena gives her footwear a very distinctive signature. In her opinion, footwear shouldn’t only look good in a shop window but especially on the feet. Therefore she always tries to avoid making odd or overdesigned footwear. Her shoes have to be unique, comfortable and of exceptional quality. Putting a smile on the faces of the people who wear her shoes: that’s what Milena aims for!